Appointment of former Dell and Salesforce executives strengthen firm’s global reach to meet increased demand for solutions that reduce expenses while increasing data centre efficiency
RF Code, the leading provider of real-time intelligence for data centres, announced on the 13th of April an expansion to its global operations with three executive appointments at its Austin, Texas headquarters.
Following a year of rapid global growth within its subscription pricing model and channel programme, the new roles of Senior Vice President of Strategic Partnerships, Senior Vice President of Worldwide Sales, and Vice President of Marketing reflect the next stage of business growth for the data centre solutions provider.
Jonathan Luce, who led RF Code to record revenues in 2016 and deployed RF Code’s subscription sales strategy, is now the Senior Vice President of Worldwide Strategic Partnerships. In this new role, Luce will be responsible for accelerating RF Code’s sales by establishing global strategic partnerships to merge RF Code’s data centre solutions with their product offerings. In concert with the executive team, he will also oversee business development and retention strategies, with a focus on continuing growth within the company’s subscription pricing offerings for data centres in both domestic and international markets.
The expansion of worldwide sales efforts will be led by Christine Burke as Senior Vice President of Worldwide Sales for RF Code. Bringing more than 20 years of global software sales experience to the company, Burke is tasked with providing strategic sales direction to lead RF Code through this next growth phase. She will also oversee sales operations along with strategic account planning for U.S. and global customers. With a long history of success in the technology sector, Burke has previously held leadership positions at Anaplan, Salesforce.com, and CA Technologies, among others.
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The strategic focus on positioning RF Code’s offerings for market growth will be led by Rebecca Kan as Vice President of Marketing. Kan brings over 15 years of diverse marketing experience to her new position. Kan is tasked with developing and implementing an overall corporate marketing strategy to support RF Code’s data centre offerings, building awareness around the company’s innovative subscription pricing plans and translating the company’s business objectives into marketing strategies that drive revenue. A veteran of the technology space, Kan has led marketing teams at a variety of companies, including Dell and SolarWinds.
“The recent growth that RF Code has achieved has helped to cement its position as a global leader in data centre intelligence,” said Ed Healy, CEO at RF Code. “I’m delighted to welcome these new additions to our leadership and look forward to implementing their strategies to continue building on our success, both domestically and abroad. With robust growth in RF Code’s subscription sales and channel programme, we are prioritising new strategic collaborations across the world while ensuring that existing partners continue to enjoy a high level of success.”