Missguided expands omni channel operations with Eurostop

Online fashion brand selects Eurostop EPOS solutions for their first store in London’s Westfield centre, Stratford

Eurostop, a leading supplier to fashion, footwear and lifestyle sectors, has announced that Missguided, the international online fashion brand, is using Eurostop epos-Touch software in its first bricks and mortar location at Westfield shopping centre in Stratford, London. Based in Greater Manchester, Missguided launched in 2009 selling fashion clothing for women aged 16-25 years and now sells online to customers in 160 countries worldwide. The epos-Touch software provided by Eurostop will be integrated into Missguided’s ERP system.

e-pos Touch is an intuitive and easy to use till system that will provide many business benefits for the Missguided management team including real-time stock and sales and collection of customer contact data for marketing purposes.

Deborah Loh, Marketing Manager at Eurostop stated; “Using e-pos Touch in store enables retailers to capture real-time customer and sales data that they can use to develop omni-channel strategies across their business. We are delighted to be working with Missguided as they look to expand their multi-channel operations.”

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