Google Workspace Individual or Microsoft 365 Business Basic for a UK Sole Trader
For a UK sole trader choosing between Google Workspace Individual and Microsoft 365 Business Basic, the deciding factor is domain email: Individual cannot issue you@yourbusiness.com at any price, while Business Basic includes it from about £5.40 a user a month. Storage is a tie at 1 TB each, so the real choice comes down to whether the business needs a domain-matched email address.