World Backup Day: Does your business have a strategy in place?

March 31st has been declared World Backup Day. With so much of our lives, photos, and videos being stored in digital form, it is important that we begin to make backups of our precious data. Backing up your data is one of those easy-to-do procedures that many people ignore.

[easy-tweet tweet=”World Backup Day is a reminder for IT leaders to explore the industry’s advancements in #storage systems” hashtags=”data”]

People now create and generate over 1.8 zettabytes of data per year. That’s a lot of data that we need to protect! Unfortunately, nearly 30 per cent of people have never even backed up their data. Backing up your data will protect your life’s work when that hard drive fails. If you are a small business, a data backup can be what saves your company. World Backup Day is here to make sure that people actually start backing up.

Below we’ve collected a few comments from industry experts about why data backup is so important:

Ellen Rome, Vice President of Marketing, X-IO: 

“On the consumer level, backing up data has never been easier, especially with so many mobile devices connected to the cloud. If only it was that easy for businesses and the enterprise. IT leaders are struggling to keep up with growing demands for data backups and recovery that requires the right balance of performance, availability, simplicity and affordability. World Backup Day is a great reminder for IT leaders to explore the industry’s advancements in storage systems that won’t charge extra for high availability software features such as mirroring, snapshots, replication and stretch clustering.”

Peter Godden, VP, EMEA at Zerto:

“Every day we’re reminded that the growing complexity of data centre technologies and troves of data pose a significant challenge to not just C-level technologists, but business leaders as well. World Backup Day is a light hearted way for organisations of all industry types and sizes to take stock of the importance of protecting and recovering their critical IT infrastructure as they see the stark realities associated with this critical task. More than a celebration of backup, the day marks the overarching significance of making critical data and applications available to a point within seconds of loss either due to man-made, natural, or criminal disaster. This approach to creating the highest levels of confidence of ‘readiness’ among IT and business leaders is really the heart of what helps bring World Backup Day to life, particularly for highly regulated industries such as healthcare and financial services.”

Geraldine Osman, VP International Marketing, Nexsan:

“On World Backup Day it’s important to draw attention to the wasted money spent on storing infrequently accessed data on primary storage, which slows down backups and raises costs. We estimate that 80 per cent of data on primary storage can be easily identified as data that never changes, or changes infrequently. By offloading this data onto more appropriate storage, companies can ensure it’s backed up, whilst simultaneously speeding up the backups of their now lighter primary storage system. By choosing the right storage for the task you can have a backup strategy that saves your organisation time and money, even in this day of ever growing data.”

Nigel Tozer, Solutions Marketing Director, EMEA, Commvault:

Your data, your responsibility’ is a clause embedded in the majority, if not all, public cloud contracts. The big public cloud providers typically use snapshots and replication to reduce the risk of data loss, but neither of these offer the protection of an actual backup copy. Clearly this isn’t so much of a problem for backup data sent to the cloud, but for critical data that only resides in the cloud, World Backup Day is a great reminder to check exactly what protection is in place and take action if needed to avoid undue risk.”

[easy-tweet tweet=”World Backup Day can easily be observed by spreading the word of #data integrity and automatic #backup”]

World Backup Day can easily be observed by spreading the word of data integrity and automatic backup. Share World Backup Day with all your friends and family. The virtues of both local and offsite data backup sites should be extolled.

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