Rob Douglas, VP for UK & I for Adaptive Insights As vice president of Adaptive Insights for the UK and Ireland, Rob is responsible for leading operations and customer satisfaction within the UK and Ireland market. With more than twenty years in the financial planning and data analytics industry he is completely adept at understanding customer painpoints with legacy systems and is a specialist at identifying ways to alleviate these. Prior to his role at Adaptive Insights, Rob spent more than seven years at IBM within their Business Analytics unit, following IBM's acquisition of Cognos, where Rob had spent nearly five years working with companies to do more with their data.
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