Allan Paton
Allan Paton, Regional Vice President, UK & Ireland, at Riverbed Technology
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Business
Why IT Resellers Must Revisit the Full-Funnel Marketing Approach
If you’re a reseller thinking of jacking in your long-term marketing strategy for a bit of short-term success – stop what you’re doing.
Articles
ChatGPT one year on: six paradigms that AI and LLMs have introduced for brands
The window for first-mover advantage is tiny. Soon, legions of different companies will become fluent in the new lexicon of LLMs and AI, using emerging platforms to create efficiencies, transform team performance, boost revenue and grow market share.
Sustainability
Remote connectivity: the linchpin in a sustainable future
The potential for remote connectivity to shape the future of work cannot be understated. By embracing solutions that offer this, businesses can foster a positive culture built on flexibility and productivity
cybersecurity
Want to improve your cybersecurity posture?
The UK’s Cyber Security Breaches Survey released earlier this...
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Embracing the cloud effectively in four simple steps
As understanding of the benefits of the cloud continues to grow among organisations worldwide, so too does cloud adoption. Gartner predicts the global public cloud...
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Popular articles
Business
Why IT Resellers Must Revisit the Full-Funnel Marketing Approach
If you’re a reseller thinking of jacking in your long-term marketing strategy for a bit of short-term success – stop what you’re doing.
Articles
ChatGPT one year on: six paradigms that AI and LLMs have introduced for brands
The window for first-mover advantage is tiny. Soon, legions of different companies will become fluent in the new lexicon of LLMs and AI, using emerging platforms to create efficiencies, transform team performance, boost revenue and grow market share.
Sustainability
Remote connectivity: the linchpin in a sustainable future
The potential for remote connectivity to shape the future of work cannot be understated. By embracing solutions that offer this, businesses can foster a positive culture built on flexibility and productivity
cybersecurity
Want to improve your cybersecurity posture?
The UK’s Cyber Security Breaches Survey released earlier this...