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Ed Whitehead

Ed Whitehead takes an innovative approach to understanding markets and the needs of businesses striving to succeed in those markets. He’s built deep knowledge across industries, including pharma, gaming, government and, of course, retail. By embracing a collaborative approach, he has helped some of the region’s most successful enterprises analyse and overcome their challenges. He is a leading expert in understanding the connection between after-the-buy button operations in ecommerce and a friction-free customer experience that ensures increased customer lifetime value.