Helena Schwenk

Helena Schwenk is Market Insights/Intelligence Manager at Exasol. She specialises in technology trends, competitive landscapes and go-to-market strategies and uses this knowledge to keep Exasol’s marketing, sales and product management teams fully connected to the wider industry landscape.  Schwenk also works as an external spokesperson and writes and presents frequently on the issues, developments and dynamics impacting data analytics technology adoption. She has over 24 years’ experience working in the data analytics field, having spent 18 years as an industry analyst specialising in Big Data, Advanced Analytics and more latterly AI, as well as 6 years working as both a former data warehousing and BI practitioner.

Stay connected:

Featured Stories:

Don’t let bad infrastructure choices impinge your data strategy

The ability to effectively analyse data can be the...

Don’t let bad infrastructure choices impinge your data strategy

The ability to effectively analyse data can be the difference between success and failure for a business. Collecting data is one thing, but if...

Subscribe

Popular articles

A Business Continuity Cheat Sheet

Right, let's be honest. When you hear "business continuity,"...

Challenges of Cloud & Ultima’s Solution to Transform Business

With the way that AWS and Microsoft dominate technology...

The Role of Artificial Intelligence in Subscription Management

AI has revolutionised the landscape of sales and reinvented...

Understanding the cloud adoption curve and what the future holds

Globally, strong cloud adoption trends are well established, with...

AI Build or Buy and the Death of Billable Hours

"The billable hour has been a universal system applied...