David Morton

David Morton, chief revenue and customer officer at HGS UK

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AI Limits in Customer Service: The Need for Human Agents

Relying on generative AI tools alone to take sole responsibility for customer support will provide an experience for individuals that lacks empathy, understanding and human interaction.

AI Limits in Customer Service: The Need for Human Agents

Relying on generative AI tools alone to take sole responsibility for customer support will provide an experience for individuals that lacks empathy, understanding and human interaction.

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