Shopify vs WooCommerce vs BigCommerce for a UK DTC Brand: VAT, GBP Pricing, and Real Transaction Costs
UK DTC brands choosing an e-commerce platform face a three-cornered trade-off. Shopify is the fastest to launch and simplest to run, but its transaction fees and app costs add up. WooCommerce is the cheapest on paper but demands technical ownership. BigCommerce sits between the two with no transaction fees and strong built-in features, but a smaller UK footprint. This comparison lays out the real costs in pounds, not dollars.