What the blazes…?!
Compare the Cloud recently had the pleasure of meeting Dominic Monkhouse EMEA MD of PEER 1 Hosting for a discussion about the cloud and hosting trends in general.
During this meeting Dominic put forward the argument that he is seeing a trend of hosting consumers moving off the cloud to physical hosting infrastructures.
Our first thoughts were “what a server hugging dinosaur!” Seriously Dominic, do you not see the benefits of working within a cloud computing environment?
In Dominic’s defence, his claims were eloquently explained by taking into consideration the licensing costs of virtualisation and how in smaller set-ups the cost / benefit of working within a cloud is eradicated to the point where physical infrastructure becomes more cost effective.
Technically we can see a number of reasons for a hybrid environment that allows burstability whilst lowering I/O output on a virtual system. An example was given to us of an online games vendor who when launching a service needed 250 physical servers racked stacked and ready to go within 24 hours. Having worked in the hosting space this requirement would almost be insurmountable to many providers but in this case PEER 1 Hosting did the job.
Dominic happened to mention an occasion where he was recognised by an end-user at Waterloo station. Having approached Dominic to confirm if he was indeed THE Dominic Monkhouse of Hosting fame, the chap was delighted to confirm it was indeed the case. However, we quietly suspect this “fan” was in fact a representative from Saga trying to get him to join the over 50’s club…
We decided to do this blog post to open up comments and ask other providers and end users if they are seeing this, and what (if any) steps can be taken to ensure cloud computing is cost effective.
With the recent takeover of Netbenefit, PEER 1 Hosting is arguably becoming one of the major players in the managed hosting market, and character assassinations aside, we welcome the input of Dominic and his team to educate end users on this matter. We also want to thank Dominic for being a good sport and letting us put the trends he is seeing into the public domain (we will pay Dominics Saga membership fee to say thanks).
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